'The Original Coffee Company Interview'

The Original Coffee Company Interview

By Interviewer at 07/01/07 15:15

Name of your website?

The Original Coffee Company

Your name?

Chris

Your Location (city, etc)

Four Oaks

2007 I wanted to try my hand at ecommerce. I love coffee.

2007 I wanted to try my hand at e-commerce. I love coffee.

Please give us a short summary of your website, business model, etc

The coffee industry is one of the largest e-commerce businesses. I like what I sell. I use what I sell. I have a fantastic roaster, that produces a premium product. We have a large selection of varietal coffees, blended coffees, organic coffees and decaf coffees. We also have partnered with an importer of the La Pavoni Espresso makers (a quality Italian machine).

What has been the most difficult part of creating and running your website?

Learning..... It takes time, even with a good website builder and host company.

What has been the easist part of operating your website?

Finding the product.

What was your biggest mistake?

None as yet. There have been glitches. But time is working them out.

Who maintains your website and why?

I do. Because I am a hands on person. I have always wanted my own business. If I do not know what and how, then how could I evaluate anyone else?

Tell us how your business has benefitted from your website?

This is strictly e-commerce. I have no brick and mortar to help or hinder.

What are your views on ecommerce and the future of the internet?

It can only grow. More people each day use the internet resources for information and shopping.

What are your views on Search Engine Optimization (SEO)?

It is time consuming.

What are your views on Search Engines? Have they helped or hindered your website?

Helped. The consumer has to have some way to reach the product. Some form of Search has to be there.

What method has been most successful for promoting your website?

Word of mouth. PPC. Links.

What method has been least successful for promoting your website?

I have not been able to evaluate that yet. The jury is still out.

What would you like to see change with respect to the internet?

Good Question.

Why do I keep going?

I would like to build a legacy. I want my children to know that I had a vision and went for it.

What is your website address?

The Original Coffee Company

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